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ATTRACT NEW CLIENTS

  • Discovery & marketplace Get found by clients looking for their next cut.
  • Google reviews & appointments Grow reviews and get booked from Google.
  • Waitlist & walk-ins Keep chairs full, even when plans change.
  • Google Ads tracking See which ads turn into booked revenue.

KEEP CLIENTS COMING BACK

  • Client Management Notes, photos and history for every client.
  • Automated email & text Campaigns that send themselves.
  • Loyalty & promotions Rewards, promos and gift cards.

RUN SMARTER, GROW FASTER

  • Built-in AI Automate your busywork with AI.
  • Advanced scheduling Multi-team calendars, blocks and repeats.
  • Team & inventory Manage your team and retail stock.
  • Reporting See how your shop performs at a glance.
  • Operator Answers calls and texts 24/7.
  • Multi-location Run every shop from one account.

OWN YOUR BRAND

  • Custom branded app A booking app with your name on it.
  • Website & landing pages A branded site with booking built in.
  • Portfolio Show off your best work to new clients.
  • Booking experience A booking flow that feels like your brand.

GET PAID FASTER

  • POS & payments Tap to Pay, cards, Cash App and Afterpay.
  • Automated payouts Split commissions and collect booth rent.
  • Rapid Transfer Tips and payouts in your bank same day.
  • No-show protection Prepayments and late-cancel fees.
  • Business financing Funding offers based on your sales.
See SQUIRE in action

NEW Built-in AI is here. Let SQUIRE handle the busywork. Learn more

Learn

  • Using SQUIRE Guides and how-tos for every feature.
  • Articles & updates Product news, tips and industry insight.

Community

  • Shop stories How real shops run on SQUIRE.
  • For schools Tools for barber schools and students.

Help

  • SQUIRE support Get help from the SQUIRE support team.
FREE REPORT The State of Barbershops 2026 Get the report
Visit the help center

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Company

  • About Our story and why we build for barbers.
  • Careers Join the team building SQUIRE.
  • News Press, announcements and updates.
WE’RE HIRING Help build the essential app for every barber. See open roles

Articles & Updates

Barbershop Business Resources

Featured Article

What's Making New Clients Bounce From Your Barbershop Website

October 19, 2026

What's Making New Clients Bounce From Your Barbershop Website

Content Hubs

Business FoundationsShop Model & StructureFinancial Literacy & PricingSpace & Experience DesignBrand IdentityMarketing & Client AcquisitionClient Retention & LoyaltyTeam Building & CultureOperations & SystemsTechnology & ToolsRetail & Revenue DiversificationGrowth & ScaleOwner Mindset & Leadership

103 articles found. Page 5 of 7.

Barbershop Business Resources

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Why Your Barbershop Needs a Website

Why Your Barbershop Needs a Website

February 9, 2024

Where to Find Inspiration as a Barber in Houston

Where to Find Inspiration as a Barber in Houston

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Neighborhood Fame: Mastering the Art of Community Influence for Your Barbershop

Neighborhood Fame: Mastering the Art of Community Influence for Your Barbershop

February 2, 2024

Always searching for new clients? You may need a different approach

Always searching for new clients? You may need a different approach

January 18, 2024

How to Reach Your Goals: A Barber's Guide to Planning

How to Reach Your Goals: A Barber's Guide to Planning

January 12, 2024

Top 5 Must-Reads for 2024: Discover the Best Business Books for Barbers to Boost Your Shop's Success in the New Year

Top 5 Must-Reads for 2024: Discover the Best Business Books for Barbers to Boost Your Shop's Success in the New Year

December 26, 2023

How Barbers Can Set Themselves Up For Success During–and After–Busy Season

How Barbers Can Set Themselves Up For Success During–and After–Busy Season

November 28, 2023

How to Turn Google Searches Into Booked Appointments

How to Turn Google Searches Into Booked Appointments

November 21, 2023

Barbershop POS Systems: The Real Cost of Going Cash-Only

Barbershop POS Systems: The Real Cost of Going Cash-Only

November 10, 2023

Top Ways Barbers Waste Time (and Cost Themselves Money) When Not Cutting Hair

Top Ways Barbers Waste Time (and Cost Themselves Money) When Not Cutting Hair

November 6, 2023

A Guide to Business Structures for Barbers

A Guide to Business Structures for Barbers

November 2, 2023

Why Client Reviews on Google Matter (And How to Make Sure They Don’t Suck)

Why Client Reviews on Google Matter (And How to Make Sure They Don’t Suck)

November 1, 2023

5 Ways Barbers Can Create a Better Client Experience

5 Ways Barbers Can Create a Better Client Experience

October 24, 2023

What New Barbers Need to Know When Going Into a Rental vs Commission Shop

What New Barbers Need to Know When Going Into a Rental vs Commission Shop

October 16, 2023

How to Open a Barbershop: A Complete Guide for Working Barbers

How to Open a Barbershop: A Complete Guide for Working Barbers

October 13, 2023

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