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ATTRACT NEW CLIENTS

  • Discovery & marketplace Get found by clients looking for their next cut.
  • Google reviews & appointments Grow reviews and get booked from Google.
  • Waitlist & walk-ins Keep chairs full, even when plans change.
  • Google Ads tracking See which ads turn into booked revenue.

KEEP CLIENTS COMING BACK

  • Client Management Notes, photos and history for every client.
  • Automated email & text Campaigns that send themselves.
  • Loyalty & promotions Rewards, promos and gift cards.

RUN SMARTER, GROW FASTER

  • Built-in AI Automate your busywork with AI.
  • Advanced scheduling Multi-team calendars, blocks and repeats.
  • Team & inventory Manage your team and retail stock.
  • Reporting See how your shop performs at a glance.
  • Operator Answers calls and texts 24/7.
  • Multi-location Run every shop from one account.

OWN YOUR BRAND

  • Custom branded app A booking app with your name on it.
  • Website & landing pages A branded site with booking built in.
  • Portfolio Show off your best work to new clients.
  • Booking experience A booking flow that feels like your brand.

GET PAID FASTER

  • POS & payments Tap to Pay, cards, Cash App and Afterpay.
  • Automated payouts Split commissions and collect booth rent.
  • Rapid Transfer Tips and payouts in your bank same day.
  • No-show protection Prepayments and late-cancel fees.
  • Business financing Funding offers based on your sales.
See SQUIRE in action

NEW Built-in AI is here. Let SQUIRE handle the busywork. Learn more

Learn

  • Using SQUIRE Guides and how-tos for every feature.
  • Articles & updates Product news, tips and industry insight.

Community

  • Shop stories How real shops run on SQUIRE.
  • For schools Tools for barber schools and students.

Help

  • SQUIRE support Get help from the SQUIRE support team.
FREE REPORT The State of Barbershops 2026 Get the report
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  • Careers Join the team building SQUIRE.
  • News Press, announcements and updates.
WE’RE HIRING Help build the essential app for every barber. See open roles

Articles & Updates

Barbershop Business Resources

Featured Article

What's Making New Clients Bounce From Your Barbershop Website

October 19, 2026

What's Making New Clients Bounce From Your Barbershop Website

Content Hubs

Business FoundationsShop Model & StructureFinancial Literacy & PricingSpace & Experience DesignBrand IdentityMarketing & Client AcquisitionClient Retention & LoyaltyTeam Building & CultureOperations & SystemsTechnology & ToolsRetail & Revenue DiversificationGrowth & ScaleOwner Mindset & Leadership

103 articles found. Page 1 of 7.

Barbershop Business Resources

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Financial Literacy for Barbers: Life After the Chair Stops Spinning

Financial Literacy for Barbers: Life After the Chair Stops Spinning

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How to Sell Gift Cards at a Barbershop: The Revenue Your Shop Is Leaving on the Table

How to Sell Gift Cards at a Barbershop: The Revenue Your Shop Is Leaving on the Table

October 30, 2026

How to Compete With Other Barbershops Near You

How to Compete With Other Barbershops Near You

October 28, 2026

How to Set Up a Retail Section That Actually Sells

How to Set Up a Retail Section That Actually Sells

October 23, 2026

What's Making New Clients Bounce From Your Barbershop Website

What's Making New Clients Bounce From Your Barbershop Website

October 19, 2026

Why Your Booking Flow Is Losing Clients Before They Book

Why Your Booking Flow Is Losing Clients Before They Book

October 16, 2026

How to Get Your Barbers on Board With a New Shop System

How to Get Your Barbers on Board With a New Shop System

October 9, 2026

Local SEO for Barbershops: What Actually Moves Your Score

Local SEO for Barbershops: What Actually Moves Your Score

October 9, 2026

Barbershop Review Strategy: How to Get More Google Reviews

Barbershop Review Strategy: How to Get More Google Reviews

October 2, 2026

How to Fix Your Google Business Profile Score: Every Visibility Report Flag Explained

How to Fix Your Google Business Profile Score: Every Visibility Report Flag Explained

September 30, 2026

Barbershop Online Visibility: What Each Check Reveals and What to Fix First

Barbershop Online Visibility: What Each Check Reveals and What to Fix First

September 28, 2026

You're Fully Booked and Still Don't Feel Ahead

You're Fully Booked and Still Don't Feel Ahead

September 25, 2026

What Barber Battles Were Really About

What Barber Battles Were Really About

September 21, 2026

The Pen-and-Paper Tax: What 5-10 Hours a Week of Manual Admin Actually Costs

The Pen-and-Paper Tax: What 5-10 Hours a Week of Manual Admin Actually Costs

September 16, 2026

What Keeps Clients Coming Back to Your Barbershop

What Keeps Clients Coming Back to Your Barbershop

September 14, 2026

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